Who is coffee for?

I think we know.

You know that feeling when the email lands,

the call comes,

the contract is signed,

the DocuSign shows completed.

That’s what sales is about.

That’s what the effort is for:

the negotiations

is all for that one single moment

when it actually comes through,

the signature is there,

and you know you’ve done it.

That is why we do sales.

Sure we do it for the money,

sure we do it because it’s the best job ever.

But it is in that moment that all those hours of work,

and learning,

and everything you’ve put toward it are paid off.

Of course we all want the biggest deals,

but deals are deals.

Small deals,

big deals,

first deals,

repeat deals.

They’re all pretty magical.

So how to get more deals?

It is to always be relentlessly doing all of that hard work that gets you there:

the sales process.

It’s in the process that you get the result.

The result is the deal,

which is the best thing,

but the result of the deal is only a factor of your input.

The actual greatest thing in sales is knowing that you do the process every day,

all of the steps of sales.

If you do that, the result takes care of itself.

When the result takes care of itself,

what do you get?

You get coffee?

Who is coffee for?

That’s right:

it’s for you.

For closers.

Get at it.

The path to coffee is more sales. How do you get more sales? You get better at sales. How do you get better at sales?

Wait those are all things you can find on my brand new website that’s launching on Monday, and you get a sneak peek here. How cool is that?

www.thesalesmovement.co